Real estate staging is one of the many terms used to describe the art and science of preparing a home for sale, by enhancing the aesthetic appeal of the property to suit the tastes and demands of the largest possible pool of potential buyers. This interesting form of marketing is also known as property staging, home staging or house fluffing. While home staging is vital to achieving sales success, it is still a greatly misunderstood process for some property sellers.
This dialog helps to clarify the goals and priorities of staging in simple to follow language that every property seller can understand.
Real Estate Staging Considerations
When staging a home for sale, it is important to make sure that every conceivable area of the property is properly addressed. Exterior areas of the property should be staged to improve curb appeal and the front and backyards must be groomed to optimize landscaping features.
Meanwhile, interior staging should be utilized in all the main areas of the house, or apartment, with the following areas rated in terms of general importance:
Neglecting any area of property is simply asking for buyers to draw their attention to these less desirable spaces, diminishing the positive impressions you have created in the staged sections of the home.
Do not forget to apply your staging concept to every area, no matter how small or seemingly unimportant it may be.
Real Estate Fixes
Home staging strategies and techniques can be applied indoors and out, making the entire property better suit the wants and needs of a demanding buyer pool. Property staging is most often performed by dedicated professional home stagers, yet many families are realizing the many benefits of undertaking the project with a do-it-yourself approach.
DIY home staging can be difficult to plan out, but easy to execute once the staging design is set. This is why many sellers spend a small amount of money to hire a home staging consultant to help them with the design end of the staging plan, but choose to actually do the laborious work themselves, in order to save the majority of the cost, when compared to full service home staging.
Real Estate Staging Industry
The real estate industry is fast embracing home staging as a necessary component of selling any property for top price. Although originally used primarily in high-end homes, and in very competitive real estate markets, property staging has reached the masses and is now a normal and everyday part of selling or renting many homes, apartments and commercial spaces.
To learn more about how you can benefit from home staging during the sale of your most valuable investment, take time to research your options and then choose how you will stage your home to sell for top dollar. Remember that it is absolutely vital to stage the property first and then list it after, in order to get the most bang for your buck.